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The Journal

Birmingham, Alabama is one of the South’s fastest growing cities. We’re a lifestyle brand and our lifestyle passions have inspired this blog. While you’re browsing for newest pocket square addition to your closet browse our curated selection of cocktails, Birmingham hot-spots and favorite people from around town.

Welcome to Charlie, a modern brand with classic styles.

Chad Ellis

First and foremost, thank you for stopping by the new site. I'm really excited to launch the new online home for Charlie menswear. Born from the necessity of ready to wear pieces from Charlie's parent and bespoke brand, Charles Ellis Sartorial, Charlie offers a wide array of colors, designs, and shapes. Charlie celebrates those whole are developing their own personal styles and who are looking for fine quality accessories to sport to the office and on to the evening's entertainment. 

The Charlie Journal tips its hat to local styles, local entertainment, food, and craft cocktails, celebrating the city in which the concept for the brand was created, Birmingham, AL. Birmingham is home to some very creative and trail blazing individuals who are shaping and molding the city that is quickly obtaining the spotlight for media and news around the nation. I am truly inspired to constantly having the opportunity to meet individuals chasing their dreams and excited to share their stories and talent here on the Journal. Stop by or subscribe for updates on the brand and meet this local talent in each walk of lifestyle. 

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